Using beacons passively is an incredible way for businesses of all types to bring knock-out service to their truly loyal customers. Chuck details an example of this he saw being demonstrated by Sapient Nitro at NRF. Hopefully this signals a shift that moves beacons beyond just pushing deals.

The post How beacons can be used to improve customer loyalty appeared first on UNTETHER.tv - Mobile, wearables and the Internet of Things.