The Language of Business

The Language of Business

Latest Episodes

Newfangled businesses – LOB 083
October 08, 2019

A newfangled way to help Fortune 500 companies find success: Hourly Nerd. The name didn’t work, but the idea exploded. Plus, wine that tastes great and helps save oysters. And sea turtles. And bees. - The Language of Business looks at newfangled busin...

Lying, cheating, stealing in business – LOB 082
October 01, 2019

Why do people lie, steal and cheat in business? Because everyone's doing it? Because they think they can get away with it? - In part one of The Language of Business two-part look at business ethics, host Greg Stoller interviews John Llodra,

A fresh approach to solve an old problem: outsource everything – LOB 081
September 19, 2019

A fresh approach to solving an old business problem: Outsource everything you can. - This is Part One of The Language of Business look at businesses that take a new approach to solve old business problems.

The MassChallenge 2019 Cohort – LOB 080
August 27, 2019

The MassChallenge 2019 Cohort is in high gear. The Language of Business visits MassChallenge to meet with three of the 104 teams in the competition and gets insight from the Managing Director on what a cohort is. -

Really know your customer – LOB 079
July 23, 2019

You're an entrepreneur working on the plan for your new business. Make sure you know as much as you can about your customer. Are you marketing in the right places? Do you change your plans on the fly,...or trust your gut? -

Back of the napkin? – LOB 078
July 16, 2019

When planning a startup, do you need a full-fledged 50-page written Business Plan...or will a "back of the napkin" approach work just as well? The language of Business host Greg Stoller talks with three entrepreneurs and gets three different takes on t...

Doing business in China…it’s all about the government – LOB 077
July 02, 2019

Business development in China is different from doing business in the US. So is business consulting. And asset evaluation. It's all about government control. - The Language of Business travels to Beijing. Host Greg Stoller talks with Jian Min Sun,

Women taking over dentistry – LOB 076
June 25, 2019

The demographics of dentistry are changing: 50% of students entering dental school are female. Watching your best customer throw away your best product. And enjoying it. When a dentist is designing a new office...

48 in 48 coming back to Boston – LOB 075
June 18, 2019

The Language of Business looks at 48 in 48: a nonprofit that works to build websites for local nonprofits. Lots of them. In fact, they come to a market and build 48 web sites in 48 hours. They started in Atlanta,

How big is your digital stack? – LOB 074
June 11, 2019

How big is your digital stack? What do people say about you when you leave the room? Finding the special “P1” customer. What are nonprofits willing to pay you when you give them ROI? The difference between regular marketing and digital marketing. -