The Korea Society

The Korea Society


The Power of Nunchi with Euny Hong

June 11, 2021

June 10, 2021 - Nunchi is Korea’s superpower. A sixth sense for winning friends and influencing people, this time-honored skill helps you connect with others so you can succeed in everything from business to politics to love. In The Power of Nunchi: The Korean Secret to Happiness and Success, Euny Hong explains the practice of nunchi in a highly prescriptive guide for social success. Hong—whose “incisive and humorous” (New York Times Book Review) reporting on Korea is always necessary reading—explains how nunchi is a part of daily life in Korea, how a great deal of communication is based not on words but on the overall context of an interaction. Hong argues that it is what catapulted South Korea in half a century from one of the world’s poorest countries to one of its richest, coolest, and most technologically advanced. The Korean economic miracle has always been based on nunchi: the ability to “eye measure” other nations’ rapidly evolving needs, manufacture export products to meet them, and adjust plans based on the universe’s only constant—change. In everything from finding love to excelling at work, Hong’s simple, effective, and relatable guide to mastering nunchi will help you to open doors you never knew existed. For more information, please visit the link below: https://www.koreasociety.org/arts-culture/item/1497-power-of-nunchi-with-euny-hong