In This Episode: How to convert digital imagery into real value and dollars. Why your landing pages need to be optimized for mobile when marketing on instagram. Why getting on Instagram today will benefit you in the long term. Why visual marketing is...

In This Episode: How to best leverage images to drive engagement. Why consumers are absorbing more content that ever before. Why images are the new language of discovery. The top 3 barriers to success with images. Quote: "More than 2.6 billion...

In This Episode: The State of Visual Commerce in 2016 and beyond. Overcoming challenges in determining your ROI. The biggest marketing concerns in 2015 and 2016. Why it’s important to tailor your creative to the appropriate platform. How to better...

If Boomtrain was a car company, they'd build spaceships. This machine learning company is on the cutting edge of predictive analytics and big data. I had the pleasure of interviewing co-founder and CEO Nick Edwards at the Oracle Marketing Cloud booth...

In this Conversation We Cover: - How we can get the younger generation excited and inspired by digital marketing and their own success. - The role mentors play in the early development of young teens. - Her personal experiences with inspiring...

As an IMA Board Member and the former Global Sr. Director of Marketing for the Oracle Applications Cloud, David Krauss is a marketer's marketer. His stewardship of Oracle's suite of over 600 cloud applications puts his thumb on the pulse of synergies...

John Piccone, Chief Strategy Officer of Simulmedia, explains how television is an underutilized medium. Is television at the tip of the iceberg of a massive disruption because of big data, digital media and internet marketing? John thinks so and he...

John Stix is the President and co-founder of Fibernetics, one of the largest telecommunications companies in Canada. John is a culture warrior espousing the importance of corporate well being and employee engagement. He recently spoke at the #IMPACT15...

The IMA was proud to name Christoph Trappe (@ctrappe) as Internet Marketer of the Year at our IMPACT15 conference in September. Christoph is the Chairman of the IMA Midwest group, the power behind authenticstorytelling.net and Director of Content...

Oracle Marketing Cloud Sr. Director of Corporate Marketing Nick Bell presents For Love or Money – a study of the two distinct sets of goals placed on Chief Marketing Officers. Mr. Bell uses his personal experiences to describe the dilemma and...