Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #236 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tool(s) for review this week is three; www.lumen5.com https://invideo.io https://multimedia5.com

00:08— Our Technique this week is "The use of Video Content"

00:13 — News and Show Review
Co Hosts
Edward StOnge
Lily Mockerman
Kat Mohammad
Robert Cole
Stuart Butler

Show Notes
00:02 — Travel insights: How people plan a trip from beginning to end — Q — what do we do to try and recapture cancelations?
00:33 — ADA friendly and the real value
00:36 — Today’s Traveler: Infinite Paths to Purchase
00:55 — Coronavirus effects color Hilton’s 2020 outlook
01:06 — Why Airbnb is suddenly struggling to make money — Airbnb has devoured London – and here’s the data that proves it
01:10 — Brand execs say consumers decide brand tipping point
01:41 — Expedia Stock Jumps on Strong Earnings and Cost-Cutting Plan. — Expedia Chairman Barry Diller Rips His ‘Bloated’ Company as ‘All Life, No Work’
01:56 — Forbes Travel Guide unveils 70 new five-star hotels after global expansion
02:00 — The FTC is about to crack down on influencers, big time. "This is illegal payola."
02:17 — Show Ends

Top Story

1. Travel insights: How people plan a trip from beginning to end
https://www.thinkwithgoogle.com/marketing-resources/data-measurement/travel-data-and-insights/

a. Today’s Traveler: Infinite Paths to Purchase
https://www.bain.com/insights/todays-traveler-infinite-paths-to-purchase/

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