In the 21st episode of the Healthcare IT Today podcast, Colin Hung and John Lynn talk about healthcare marketing and IT. The reality is that these two areas of a healthcare organization are often world's apart even though each department could help the other. Join us as we discuss marketing and IT in hospitals and health systems and how they can work together to improve healthcare. Here's the full list of questions and topics we discuss:
* Does IT & Marketing Work Together?
* Why Does IT Need Marketing?
* Why Does Marketing Need IT?
* Ideas for Bridging the Gap Between IT and Marketing