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FIR #275: Will You Have An NFT With Your Coffee?
August 05, 2022
Brands have been tripping over themselves to jump on the Web3/metaverse/NFT bandwagon, but few have articulated a strategic and comprehensive approach at the level Starbucks has. In this short mid-week FIR episode, Neville and Shel look at how Starbucks p
Concord, CA
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