The Evergreen Trading Podcast

The Evergreen Trading Podcast

Latest Episodes

The ProcureCon Marketing episode
November 25, 2019

Evergreen Trading recently attended and sponsored the ProcureCon Marketing conference in Austin Texas. We thought it would be fun to interview attendees and ask about their views on the conference and on the state of marketing procurement.

Podcast with Brett Colbert
November 04, 2019

As ProcureCon Marketing approaches, we thought it would be perfect timing to talk to one of the pioneers of Marketing sourcing, Brett Colbert. - The topic on which Brett and I spoke was the relationship between Marketing and Procurement/Sourcing.

Podcast with Brad Adgate
October 18, 2019

Brade Adgate is a smart and engaging personality in the world of media. He's spent a career and earned a national reputation working on both the agency and vendor side of the media business. CNN, FOX, Forbes,

Podcast with Tim Pulido
October 10, 2019

With the Restaurant Finance & Development Conference coming up next month in Las Vegas, we wanted to produce a podcast with a restaurant industry expert. The first name to come to mind was long-time industry expert Tim Pulido. -

Podcast with Steve Sommers
October 01, 2019

In this episode of the Evergreen Trading Podcast, I interviewed marketing executive Steve Sommers. Steve and I spoke about the transition of the traditional CMO role to that of the Chief Growth Officer. Much of this transition is due to the ubiquity o...

Steve Sommers
October 01, 2019

The new role of the CMO to Chief Growth Officer

Scott Neslund
September 27, 2019

The Transition of Marketing Functions Within Brands

Podcast with Scott Neslund
September 18, 2019

Agency and marketing specialist Scott Neslund speaks to Evergreen Trading about the evolution of the corporate brand marketer.