In 2006, Tim was in graduate school and wanted to introduce his girlfriend to his family across the country, so he uploaded videos to YouTube of them hanging out together. Others started watching, which freaked him out a bit, so he started digging into YouTube to figure out how it worked. Today, his team has helped their clients organically earn over 17 billion views and 70 million subscribers, but that’s only the beginning as they continue to train creators to master YouTube and change lives.