EDGE of the Web - An SEO Podcast for Today's Digital Marketer

EDGE of the Web - An SEO Podcast for Today's Digital Marketer


Latest Episodes

News from 341 with Kim Scott
February 05, 2020

Lazy-Loading for All Images in WordPress 5.4 The impact of this change means publishers who use WordPress will no longer have to rely on third-party plugins or JavaScript for lazy-loading of images. Google Search Console Adds New Version of Removals...

341 | Revising Your Radical Candor with Kim Scott
February 04, 2020

Many people in the work space have a hard time with providing feedback without worrying about hurting someone’s feelings. Other times, superiors have a hard time providing feedback in a respectable manner. What if we told you there was a way to...

340 | Natural Language SEO with Dawn Anderson
January 29, 2020

Wondering what you really need to know about BERT and natural language SEO? Our listeners get the perspective of an international SEO and digital strategy consultant speaker, trainer, and lecturer this week to dive deeper into what NLP, natural...

News from 340 with Dawn Anderson
January 28, 2020

The Next SEO Obsession: Dwell Time When searchers click on a SERP link to check it out, may or may not then return to the SERP to look at other results. SEOs are now becoming obsessed with how much time users spend on a webpage for going back to the...

339 | Are You A Showrunner? with Jay Acunzo
January 24, 2020

The marketers who will win in today’s environment are those who understand it’s all about providing a great experience. It’s no longer about GRABBING attention, it’s about HOLDING attention. Although a surprising number of professional...

News from 339 with Jay Acunzo
January 22, 2020

Google Chrome to Phase Out Third-Party Cookies The digital media industry has two years to plan how it will identify audiences online when “cookie-pocalypse” descends. It’s a big deal given Chrome accounts for more than half of all installed web...

News from 338 with Tim Jensen
January 15, 2020

Beta Integration with PromoteIQ Now Available in Microsoft Advertising Microsoft Advertising is making changes to support retailers, including an integration with PromoteIQ now in beta mode, along with Microsoft Bing for Commerce.   What...

338 | PPC: “More Than Meets The ROI” with Tim Jensen
January 14, 2020

Ready to make your next brilliant digital marketing move in 2020? One thing to consider using is Google Tag Manager to track on-site engagement. Our featured guest on this week’s EDGE of the Web episode 338 is Tim Jenson, Campaign Manager at Clix...

News from 337 with George Nguyen
January 08, 2020

Did Google Start the New Year with a Search Algorithm Update?  There are always people complaining about drops in traffic and other people happy about traffic increasing. The chatter itself does not necessarily indicate a significant update...

337 | Contributor Series with George Nguyen
January 07, 2020

The digital marketing industry rang in the new year by reviewing everything new 2019 brought us and what is in store for 2020. This week's featured guest, our first guest for the EDGE 2020 Contributor Series, constantly provides analysis and inside...