EDGE of the Web - The Best SEO Podcast for Today's Digital Marketer

EDGE of the Web - The Best SEO Podcast for Today's Digital Marketer


Latest Episodes

533 | News from the EDGE | Week of 09.19.2022
September 21, 2022

Dug into Search Engine Land, Tech Crunch and yes, Bloomberg (the first one on deck) this week. Of course, we couldn’t cover the bloody 5th Product Review Update from Google, as we recorded on Monday.

532 | Local Search Volatility and Google Accountability
September 20, 2022

Mike Blumenthal, “Professor Maps” of the Local SEO community, catches up with the EDGE after some time to lay out the volatility he’s seen in local search. Mike’s been focused on the Google Business P

531 | News from the EDGE | Week of 09.12.2022
September 12, 2022

Ever listened to a podcast dumpster fire? You’ve got to check this one out. We led with today’s breaking news of Google’s September 2022 Core Update and didn’t rearrange the rest of our headlines. And

530 | The Two Essential Ingredients of SEO w/Michel Fortin
September 10, 2022

The second segment of our Michel Fortin interview goes from helpful content straight into the customer’s search intent. Are we meeting them on the road to their solution with insightful, useful conten

529 | News from the EDGE | Week of 09.05.2022
September 07, 2022

We came across a very important article from Dan Taylor this week regarding the possibility of site indexing being the most coveted goal for SEO’s of the future. Coupled with an article from Search En

528 | User-First SEO = Helpful Content w/ Michel Fortin
September 05, 2022

It couldn’t be more timely! Michel Fortin, long time SEO professional, has recently written a fantastic article regarding “user-first” SEO principles, a concept that he has been championing for someti

527 | News from the EDGE | Week of 08.29.2022
August 31, 2022

Robots can recognize other robots, right Modie (Mordy’s AI name)? Alright, we evidently were advertising SERP’s Up, the new Wix podcast, as Mordy’ threw promos everywhere in the show. Yup - very proud

526 | Dawn Anderson: Is That Page Good Enough to Represent the Query?
August 31, 2022

Dawn Anderson shares her expertise of semantic relationships of content for the EDGE audience, in this second part of her interview with Erin Sparks. They dive in the machine learning concepts that ar

525 | News from the EDGE | Week of 08.22.2022
August 23, 2022

So the whole SEO world turns on its ear, and we hold it back until the third article? Really, an update like this deserves top billing! We are here at the onset of the Helpful Content Update (HCU), an

524 | The Evolution of Google Updates w/ Dawn Anderson
August 20, 2022

Dawn Anderson joins Erin Sparks to discuss the history of Google updates and the pursuit of “cleaning” up the web. Dawn shows her expertise and knowledge in the science of SEO. She gives context to th