Over the years, social media influencers have amassed quite the following, and many of them have gone on to leverage their respective platforms to dive head-first into other businesses and industries. Such is the case with Dana Hourani - a Dubai based influencer who consistently turns heads for her signature "cool girl" style, and gained notoriety through her highly curated Instagram account which she launched in 2012.

Dana has strategically used her presence in the digital space to break into the music industry by releasing two singles this year alone.