DM FM

DM FM


The Not So Beautiful Side Of Social Media

February 04, 2019

For a long time now we've been bombarded with and forced to consume images that advocate and glorify unattainable and at times noxious beauty standards, which in turn has had an undeniable impact on the mental health of those consuming this content. While there have been countless discussions over the interweb about social media's part to play in all this, with the accompaniment of celebrated personalities that have amassed gigantic followings, the issues remain, and the seismic impact is practically tangible with younger people turning to plastic surgery, filters, and even harmful products to achieve a look their "role models" continue to perpetuate.

I'm here to discuss the importance of transparency - something we the consumer are owed more so now than ever before.


In this two- part episode I'm joined by Noor Tehini, Head of Content at Savoir Flair/ co-founder of Dubai based wellness platform - Goodness, and Amina Mohamad who heads up Communications and PR at Farfetch Middle East. Together we're hoping to paint a clearer picture between realistic and unrealistic beauty standards by re-defining the word "beautiful" itself, and pushing forward the discourse on unattainable standards that continue to run rampant in the age of social media.



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