As part of the Fruitfulness on the Frontline series of lectures, Ian Coulter reflects on what it means to model Godly character within the world of business. The aim of Fruitfulness on the Frontline is to develop and resource communities of professionals who connect their discipleship as Christians with the particular markets and industries in which they work.

Ian is a beverage industry and strategy expert and has spent over 12 years working in the soft drinks sector. He recently left The Coca-Cola Company where he headed up the New Ventures Unit and led the pan-European launch of ZICO coconut water. Prior to that he spent five years with Coca-Cola Europe acting as chief of staff to the Leadership Team, steering the business through 2 re-organisations. He was also Business Development Director At Coca Cola Enterprises. He spent 5 years as a Consultant at Boston Consulting Group where he focused on Consumer Goods, he has an MBA from INSEAD and an MA from Cambridge.