This week, we are joined by Ted Cohen, who shared tales of doing things for the right reasons and seeing decades ago the dimensions of our current music streaming playlists and challenges. He talks about the genuineness of artists vs. overproduction in livestreaming and concerts, pricing the risks of new markets, scarcity, negotiations, how business challenges repeat, and how some people don’t see or know the past launches in their very own businesses. He shares his search and joy for things that are “effing amazing” as a whole with elegant execution. And he shares the joy of paying it forward from those who got him started as mentors.