Latest articles from Medical Marketing and Media Podcasts

Latest articles from Medical Marketing and Media Podcasts


Latest Episodes

Podcast: AstraZeneca's "Take it from a fish"
October 30, 2015

Examining the curious in Rx marketing and advertising.

Podcast: AstraZeneca's "Take it from a fish"
October 30, 2015

Examining the curious in Rx marketing and advertising.

Podcast: AstraZeneca's "Take it from a fish"
October 30, 2015

Examining the curious in Rx marketing and advertising.

Podcast: Pfizer's and Bristol-Myers Squibb's "Cardiac Resuscitation"
August 24, 2015

Examining the curious in Rx marketing and advertising.

Podcast: Pfizer's and Bristol-Myers Squibb's "Cardiac Resuscitation"
August 24, 2015

MM&M's Larry Dobrow talks to Michael Maher, president of ID Health, about the advertising for Eliquis. The DTC campaign launched last year.

Eliquis DTC: "Cardiac Resuscitation"
August 24, 2015

Examining the curious in Rx marketing and advertising.