Grow an Online Business - A fun weekly podcast about how to start an online business for yourself.
S3 E10 How to Use Your Website
Having a website is not enough, you need to know how to use your website to make money. We sometimes forget that a website is a tool for leading people. We need to keep it working and directing people where we are trying to send them. Either in a effort to help them, teach them something, solve a problem, or whatever.
Keep in mind the purpose of your website.use it for what is is for. Be sure to add content to it and keep the pages current, up to date , and all links working properly. SEO is an ongoing effort. Each time the algorithm changes, you need to adjust your site to keep it search engine friendly.
Week Ending:
What a dismal week. Google Analytics has changed the way they measure things, so there is no comparison by percentage of week over week. That being said, I only got 7 to the site this week, and average engagement time dropped to only 17 seconds. It seems I am being punished for something I didn't do. But that's the way things go i guess. I'll try harder next week.