Anthony and Alex start out with a discussion about allowing yourself the chance to take a break and the difficult and changing process to keep the company's state issued talent agency license. This episode they got the chance to sit down with the Event Marketing Maven, Michelle Bergstein-Fontanez (Owner of BeatCreative Marketing). Michelle talks about what BeatCreative does for their clients and how she's had to pivot and rebrand events last minute. They talk about how creating a vibe is still necessary for internal corporate events. The Event Marketing Maven tells us about how important it is to capture the event for advertising in the future, experimenting with new tech like Tiktok benefits you as the audience gets younger and the new practice of adding CDC Guidelines to your marketing materials.

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Connect with Michelle at www.eventindustrymarketing.com