Build a Big Podcast - The Marketing Podcast for Podcasters
Latest Episodes
This One Thing = Podcasting Success
I get a lot of questions about podcast marketing. By far, the number one question I get is, "What's the one thing I can do to get more podcast downloads?" That answer is, "Submit your podcast to Apple Podcasts." That's it. Just kidding. While...
Can A Podcast Be Successful With Only Five Listeners? Yes.
Every podcast has to start somewhere. And some of those podcasts start with very few listeners. More important that how many listeners your podcast has though is who those listeners are. If you have the right listeners, you can have a successful...
The Podcast Hijack (Featuring Yung Pod, Lil Plosive, and PodCa$h)
We see collaboration all the time in the entertainment business -- film, music, etc. And more and more independent content creators, such as YouTubers and podcasters, are getting in on the act. More thoughts on how you can do this with your podcast on...
The Lo-Fi Podcast Episode That Increases Your Audience
Used to work with a "old school" radio guy who was tough to impress. Can't say I blame him for being skeptical of my hosting talent -- he took radio very seriously and I had no idea what I was doing. I was simply a "marketing guy" who'd been let in...
The Story Behind Podfecta
I decided to start an event to get podcasters away from their studios and put them together in the same room. It's called Podfecta and the first one if April 20 in Nashville. Continuing on the "taking advantage of opportunity" thread of the last...
The Podcasting Opportunity - How To Be Ready
"Luck is what happens when preparation meets opportunity." This quote has been attributed to Roman philosopher Seneca. Thomas Jefferson said something similar, "The harder I work, the luckier I get." Or did he? I've seen that quote credited to a...
Podcast Name Change? What The Chinese Say...
People change. Plans change. Podcasts change. You launch a podcast that's the perfect match for you. Everything is great, until one day it's not. Then what? Do you remove everything you've done and start over from scratch or try to salvage what you've...
Why I Changed The Name Of This Podcast
I changed the name of this podcast. This episode tells why. If you've considered changing the name of your podcast, listen up. And make sure you subscribe via Apple Podcasts or Google Play because I'm continuing the discussion...
Big Podcast Daily - The Final Episode
This is the last episode of Big Podcast Daily. This is not an April Fools' joke. Tomorrow, I'm launching with a new name. If you like this podcast, you'll like the new one. More thoughts on this rebrand and why I'm doing it tomorrow. Have a podcast?...
How Often Should You Release A New Podcast Episode?
This completes my fifth month of releasing daily episodes and I've been thinking a lot about episode frequency. Specifically, "How often should I release a new podcast episode?" Daily is fine. At the beginning of the year, I made the commitment to...