Build a Big Podcast - The Marketing Podcast for Podcasters

Build a Big Podcast - The Marketing Podcast for Podcasters


Latest Episodes

Podfecta Is Tomorrow - What To Expect Over The Next Couple Of Days
April 20, 2018

Podfecta is tomorrow. The unconference, Craft Content, is the day after that. Lots of podcasters are coming to Nashville for these events. Because of this, I'll be releasing special "live" episodes of Build A Big Podcast. This is the first Podfecta...

Most Podcast Interviews = Sausage Factory
April 18, 2018

It's easy for podcasters to believe our own hype. Even the most experiences podcaster can be fooled into thinking other podcasters are always smooth on the mic, quick on their feet, and know what to say 100% of the time. Not true.  In this...

A Podcast Sponsorship Lesson From Laura Ingraham's Advertiser Boycott
April 17, 2018

Last month, Laura Ingraham's show on Fox News was boycotted by 27 sponsors after she ridiculed a 17-year old student survivor of school shooting. The student, David Hogg, posted a list of Ingraham's advertisers online and called for a boycott....

How To Find A Podcast Co-Host Using Anchor
April 16, 2018

I started this podcast on Anchor, so it will also have a special place in my heart. My relationship with it is mixed though as, while it's a great tool for mobile recording and quickly getting audio content released to the world, it's more of an...

Does Your Podcast Need Its Own App? Maybe...
April 15, 2018

There was a time when it really helped for your podcast to have its own app. I've got both iPhone and Android versions of the app for RED Podcast and the experience has been great. But the ways people consume podcasts today are different than they...

New Podcast? Here's The #1 Podcast Promotion Mistake
April 14, 2018

There's a common promotion mistake that I saw all the time when I was in the music business. Unfortunately, it's quite common in podcasting as well. It's an honest mistake. In fact, calling it a "mistake" might be a bit harsh. The end result is the...

2000 Days Of Daily Podcasting
April 13, 2018

John Lee Dumas has been podcasting daily for the last 2000 days. Today is the final daily episode for his podcast, EOFire. Few people have had as much influence on independent podcasters as John Lee Dumas, especially when it comes to daily...

Podcast Dumpster Fire - How To Deal With Backlash
April 12, 2018

Got some feedback on yesterday's episode about Tony Robbins' #MeToo SNAFU. Had a few requests to talk more about "feedback and backlash," which I do on this episode. Any time you release your message to the world, you're opening yourself up to...

Tony Robbins' #MeToo SNAFU - How To Make Sure It Doesn't Happen To You
April 11, 2018

Tony Robbins is one of those guys that everybody involved in self-development has a "love him or hate him" opinion on. Obviously, he's doing something right in terms of spreading his message and making impact, but there's plenty that he's done wrong....

The Facebook Episode Challenge
April 10, 2018

Build A Big Podcast is daily. I'm here with seven new episodes per week. How do I never run out of ideas for new episodes? That's what I talk about on this episode. I also present you with a challenge (and a method) to create more episodes for your...