ANA Marketing Futures Podcast

ANA Marketing Futures Podcast


AI and You: A Practical Guide, with Jason Carmel of Wunderman Thompson

October 24, 2023

AI has been on the lips of about every marketer in the industry this year, and one question in particular has persisted: is this stuff going to take my job? Well, we’ve invited Wunderman Thompson’s Jason Carmel to give his perspective on the subject. A presenter at this year’s SxSW, Jason provided the Austin crowd “A Practical Guide to Whether Your AI is Sentient” including a sentient-ometer website. I won’t spoil the episode, but let’s just say it’s not quite time to be packing up your desks. Jason and host Mike Berberich discussed the advantages and challenges AI brings to the industry today, and yes, whether or not AI is coming for your JO.