In this episode, Janani Sriram shares her insights on "Effective AI for practitioners,” explaining how to get value from Artificial Intelligence, Advanced Analytics, and Machine Learning. Contact Janani Sriram | Follow us on LinkedIn.

In this episode, Kuldeep Solanki discusses being a transformational leader, benefits, and necessary steps to be taken if such a leadership style is adopted. He also highlights the qualities of a successful leader and the skill sets that make them stand ou

In this episode, Daniel Marty talks about how to define and develop an Account-Based Marketing (ABM) approach to drive business objectives. He shares his thoughts and approaches to aligning sales and marketing, data-driven practices, defining and defendin

In this episode, Ike Dimitriadis discusses Salesforce Implementation in detail, the different approaches and their suitable applications, as well as major principles to be considered to achieve a successful Salesforce implementation. Contact Ike Dimitriad

In this episode, Rachit Maheshwari discusses how brands stand out using strong marketing and promotion. We discuss Trendjacking, see how to make the best use of it, and learn what to keep in mind before using the same. Rachit also shares his implementatio

In this episode, Amit Vaish brings a very unique perspective to the go-to marketing strategy that delivers success in marketing programs. He’ll talk about creating a brand that is more thoughtful and memorable. We will also learn the importance of content

In this episode, Alan Love shares key insights on Customer Life Cycle Transformation, with detailed analysis on the shift from the Deal-focused approach in sales, to a Customer-centric perspective. He highlights the importance of this transition, compared

In this episode, Wilson Raj shares his knowledge about marketing and customer experience from a career spanning over two decades and dives into modern marketing practices, including AI, and discovers why no automation methods today can gimmick human marke

In this episode, Soo Shim talks about the value of industry teams. Soo discusses working with global industry teams and procurements. We also learn the purpose and benefits of the Think Tank programs at SAP. If you're somebody who wishes to understand ind

In this episode, Kathy Chou expounds on the role of Operations in productivity, the importance of, as well as different approaches towards efficiently harnessing the power of operations across functions. Also discussed are the concepts of Customer Success