April talks to Jacquie Matthews, Global CEO of Ipsos UU and Rollo McIntyre, Head of Innovation on their new narrative The Power of One Through The Power of Many, that highlights the critical importance of the individual story, how to push its initial insi

In this episode, we explore what it means to be a woman in 2021 and how womanhood is shaped by both a culture of gender and the larger social culture. We discuss implications for empowerment and gender balance for both brands and the workplace, and what e

April interviews Luciana Obniski, our UU Head Curator from Brazil, and discusses the importance of hearing from all voices when doing research, especially those that typically fall outside of the margins. Too often, important voices are overlooked and uns

April interviews Colin Strong, the Global Head of Behavioral Science to explore the impact of coronavirus on our personal and professional lives and discusses the dynamic of behavior change in the midst of uncontrolled circumstances and events. 

In the inaugural episode of Insight Out, April Jeffries, Global President of Observation with Ipsos UU, joins Emma Grand for a conversation about a new philosophy to get closer to Real People in Real Life, called Contextual Breathing.  #marketresear