How Not to Start an Ad Agency
Latest Episodes
Hey Whipple Squeeze This (Luke Sullivan)
Luke Sullivan is an advertising hero of mine who agreed to talk to me on the podcast. Why? I have no idea. He's the author of Hey Whipple Squeeze This, the first book I read when starting out as an advertising creative, and one I've reread multiple
Unexpected Ways to Generate New Business (David Moore)
Today's episode features multi-agency owner and all around marketing ninja warrior, David Moore. He currently runs two agencies and has done some wild and effective things to generate new business. One time he sent a long piece of foam boar
Marketing Your Marketing Agency (NBZ)
"We make cool s**t for brands."I'd be lying if I said I loved it. Its a little try hard, and to Simone Oppenheimer and Rachel Segall, it isn't a compelling, sellable point of differentiation.You see, Simone and Rachel run their own startup. I
This will get me canceled (Steve Harrison)
Steve Harrison and I discuss his book "Can't Sell, Won't Sell." It's going to ruffle some of your feathers.There's definitely been a lot of change this past year to correct the problems in our industry, some of which may have been over corrections.
Differentiating Your Brand (Craig Dubitsky)
I saw Craig speak on an Adweek panel and knew I had to chat with him. In a crowded dental hygiene space, he found a way to stand out. Finding a niche, a genuine niche, is something so many brands struggle with. Enjoy this MasterClass in brand differentiat
How to Build an Ad Agency (Meryl Draper)
Quirk Creative has been popping up everywhere as I've gone through this entrepreneurial journey. They're a small agency, like Gush, but 3 years ahead of us. And they've accomplished a ton in that time. They've gone from 2 to 20 employees. Adweek ran
The CMO of Sky Zone Knows Data (Josh Cole)
Data runs everything. If you can harness it through qualitative and quantitative research, you'll win. Listen in as Josh Cole, CMO of Sky Zone, takes me through how proper research works.
Influence Through Influencer Marketing (Angelic Vendette)
Angelic Vendette is a master of influencer marketing who shows me how to not suck at doing it myself. She developed and lead campaigns at Sephora, is the current Global Head of Social, Content & Influencer Marketing at StitchFix, and is applying her e
How to Email Marketing Good (Max Johnson)
Max Johnson is an email marketing ninja warrior. So much so, he was hired by the Hilary Clinton's campaign to do it for them. Now he's applying his black belt knowledge to his own business (Awe Inspired) and divulging his tips and tricks to me. If yo
Back to the Basics (Dave Dye)
Dave Dye got a grocery store owner to agree to something unusual. For over a month, Dave created ads using a sandwich board stanchion thingy on the sidewalk outside the storefront. He chalked really creative ads. Really straightforward ads. Simp